About

Enter a new dawn of innovation, Where every product is meticulously Krafted, lasting creations that set a new standard in excellence. Stand above the ordinary and join us in reshaping the future – where products are built to last.

How Krafted Was Created

Krafted emerged from a casual chat in a bar – where all great ideas seem to blossom – about the urgent need for more sustainable tech products that tread lightly on the environment. Serial entrepreneurs and co-founders Charlie Rudge and Vinal Patel, the masterminds behind Krafted, have always viewed the world through a unique lens. Both creative thinkers and dyslexic, they have always seen the world through an unconventional perspective, this vision has allowed them to tackle problems in innovative ways previously unexplored.

For Charlie and Vinal, it's not just about having an idea; it's about turning ideas into reality. Krafted is not just another brand; it's the beginning of a movement. Charlie and Vinal are convinced that the world is craving more ideas like theirs. With Krafted, they are ready to shake up the status quo and throw away the rule book. 

The Non-Negotiables of Krafted

Krafted is designed with three key pillars at the core; 

  • Innovation

    At the heart of Krafted lies a commitment to innovation, driving us to constantly push boundaries and pioneer new solutions.

  • Eco Credentials

    We recognise our responsibility to the planet. That is why every Krafted product is created with sustainability in mind, from the materials we use to the manufacturing processes.

  • Built to Last

    In a world defined by rapid technological turnover, Krafted champions longevity. Each product is crafted to withstand the test of time, reducing its environmental impact and promoting a culture of sustainability.